{"id":2451,"date":"2025-01-14T10:27:40","date_gmt":"2025-01-14T09:27:40","guid":{"rendered":"https:\/\/www.pandacom.be\/portfolio-item\/smashy\/"},"modified":"2025-02-06T10:30:19","modified_gmt":"2025-02-06T09:30:19","slug":"smashy","status":"publish","type":"portfolio","link":"https:\/\/www.pandacom.be\/en\/portfolio-item\/smashy\/","title":{"rendered":"Smashy"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Project brief<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Smashy is a dynamic, modern snack bar that stands out for its speciality: tasty smash burgers, prepared in a young, bubbly atmosphere. To strengthen its reputation and attract a trendy, gourmet clientele, Smashy needed a strong visual identity and attractive advertising materials for its stands, such as menus and other large-format displays that could be seen from afar. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Graphic expectations  <\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li>Design a striking, memorable visual identity that reflects Smashy&#8217;s street-food universe.<\/li>\n\n\n\n<li>Create media adapted for use at point-of-sale, including a dressed-up stand, clear, appetizing menus, and large-format advertising.<\/li>\n\n\n\n<li>Attract a young, urban clientele with a fresh, modern style.<\/li>\n\n\n\n<li>A modern, dynamic and recognizable logo, incorporating elements reminiscent of smash burgers or street-food.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>Result  <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Smashy shines with a visual identity that reflects its boundless energy and the irresistible appeal of its smash burgers! The stand, decked out in bright colors and mouth-watering visuals, instantly catches the eye. Functional, designer menus make every order easy and appetizing, while large-format advertising, like flags, captivates the eyes of passers-by. Thanks to a modern, striking logo, Smashy has established itself as an essential reference in the world of street-food.     <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Project brief Smashy is a dynamic, modern snack bar that stands out for its speciality: tasty smash burgers, prepared in a young, bubbly atmosphere. To strengthen<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":2357,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false},"portfolio-types":[28,26,25],"class_list":["post-2451","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-types-digital-marketing","portfolio-types-print-en","portfolio-types-studio-graphique-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.pandacom.be\/en\/wp-json\/wp\/v2\/portfolio\/2451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pandacom.be\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.pandacom.be\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.pandacom.be\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pandacom.be\/en\/wp-json\/wp\/v2\/comments?post=2451"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pandacom.be\/en\/wp-json\/wp\/v2\/media\/2357"}],"wp:attachment":[{"href":"https:\/\/www.pandacom.be\/en\/wp-json\/wp\/v2\/media?parent=2451"}],"wp:term":[{"taxonomy":"portfolio-types","embeddable":true,"href":"https:\/\/www.pandacom.be\/en\/wp-json\/wp\/v2\/portfolio-types?post=2451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}